About us

PASSION FOR THE RED GOLD

Pomodoro Museum Honour Club registers people and organizations that support with their name and with their contribution the mission and the institutional activities of the Pomodoro Museum dedicated to promoting, enhancing and spreading the culture of Tomato and a proper nutrition education.

All profits coming from the registration of the Members to the Honour Club are redistributed by Pomodoro Museum in the interest of the development of its institutional activities.

An Official Token is issued to each Member of the Pomodoro Museum Honour Club: digital, original and nominative. The Token is registered and authenticated on an encrypted ledger, that certifies the registration to the Roll of Honour.

A specific newsletter periodically updates all the Subscribers on the Honour Club’s projects and benefits, reserved for registered people and organizations.

The Pomodoro Museum was inaugurated in 2010 by The Food Museums of the Province of Parma Association that manages the entire network of the eight Food Museums. Also part of the network are the Parmigiano Reggiano Museum, the Prosciutto di Parma Museum, the Salame di Felino Museum, the Pasta Museum, the Vino Museum, the Culatello di Zibello Museum and the Fungo Porcino di Borgotaro Museum. A project for the ninth Museum dedicated to the Tartufo Nero di Fragno is under development. The Association works in the field of food and nutrition education, protection and enhancement of agri-food traditions and promotion of the cultural, artistic and economic heritage of Parma’s agri-food industry.

The Pomodoro Museum is located inside the Corte di Giarola, a medieval agro-food processing centre in the municipality of Collecchio, seat of a tomato preserve industry in the first sixty years of the twentieth century. The exhibition path is divided into seven sections: the first tells the story of the tomato with the arrival in Europe in 500 and its spread in food culture; the second illustrates the development of the processing industry in the economic reality of Parma; the third shows the development of production technologies, from the proto-industry to the factory with 14 vintage machines; the fourth deals with the issue of the finished product and packaging, with the exposure of more than one hundred original vintage cans of preserves; the fifth is dedicated to the development of the mechanical industry; the sixth tells the pioneer entrepreneurs and the different jobs in the factory. The exhibitions closes with the culture of “Tomato World” with extravagant objects, advertisements, quotes, paintings, tools, sculptures and tomato-based recipes.

This website, the registration services and the Tokens issuing are managed by Marketing Network Milano Srl, a professional services company of I&B - Innova et Bella group, on the direct behalf of The Food Museums of the Province of Parma Association.